Home > Business, Equities, Health Care, North America > Herbalife Ltd (NYSE:HLF) – Unfavourable currency impact is likely to impact revenue growth.

Herbalife Ltd (NYSE:HLF) – Unfavourable currency impact is likely to impact revenue growth.

Herbalife’s top operating regions ceased to perform well in 4Q 08, primarily due to unfavorable currency impact and decline in volumes. However, going forward, Management expects to focus on volume growth in top markets. Sales growth in Herbalife’s largest market; the US, is expected to be driven by the continued expansion of the Nutrition Club concept and Weight Loss challenge. The Nutrition Club selling concept proved to be beneficial as the company launched a low calorie meal option, selling at US$2, which proved to be popular with consumers seeking a healthier and lower cost alternative to most fast food options. In Mexico, Value Added Tax (VAT) is expected to negatively impact volume growth, as the Mexican government has implemented 15% VAT during August 2008 on certain products, which is likely to impact the import and resale of some of Herbalife’s products. However, the company is expected to focus on the development of new product formulations that are not subject to VAT, gradually allowing the company to shift to volumes which are exempt from VAT. We expect any positive impacts from this transfer to non-taxable products will not be significantly visible during FY 2009. Furthermore, in Brazil, South America’s largest market, sales are expected to experience positive growth, reflecting successful Nutrition Club DMO, partially offset by unfavorable currency impact. However, in Venezuela, the company is facing difficult conditions due to the current volatile economic and political conditions and high inflation. Therefore, to keep pace with rising costs in Venezuela, the company has undertaken price increases, which are expected to result in declining volume growth. However, with strong momentum in place, Herbalife continues to expand in China. During the quarter, the company applied for 5 additional direct selling licenses from the Chinese government, which are likely to be approved during FY 2009. In addition, the company is also implementing Nutrition club DMO in China. Hence, going forward, sales growth in China is expected to be driven by continued new store openings, additional direct selling licenses and introduction of Nutrition Club DMO.

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  1. April 15th, 2009 at 01:42 | #1

    Herbalife are great products. The biggest limitation I see to the Herbalife opportunity is that distributors don’t have a simple way to brand their individual businesses. A free gift to customers and prospects would help!

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